Sponsoring Fun Sized

Downtown Northampton, MA
Opening: September 26th–27th, 2026

Public artworks on view throughout October
Produced by Bright Matter Studio

Event Details

Download the sponsorship deck for full details:

Sponsorship Deck

Fun Sized is a playful, citywide public art festival that turns downtown Northampton into an interactive scavenger hunt for art.

Throughout September, visitors follow clues on a printed and digital map to discover 15 miniature public artworks hidden in overlooked corners, alleyways, and architectural details across downtown. These small-scale murals, mosaics, and site-specific installations invite curiosity, exploration, and joy.

The Facts

This event will take place over the weekend alongside Northampton Jazz Fest and will attract thousands of people to Northampton. It is a perfect event to support community arts programs and attract foot traffic.

The Impact

We plan on making this an annual event that will support Northampton’s thriving arts culture. Working in tandem with Northampton Art Council, this public art event will bring a surge of energy and people to the town and into local businesses. The event will also support a townwide public arts initiative.

Sponsorship
Packages

Community Sponsor

TIER 1 | You Helped Make This Happen!

Financial Commitment: $250 - $500

Your sponsorship helped pay for two participating artists

Sponsorship Perks

  • Business name listed on the festival website

  • Name included on printed scavenger hunt map

  • Group thank-you on social media

  • Recognition as a supporter of local arts

Sign up

TIER 2 | You’re visible and associated with community + culture.

Local Partner Sponsor

Financial Commitment: $750 - $1000

Your sponsorship helped pay for three participating artists and some of the production costs.

Sponsorship Perks
Includes all Community benefits, plus:

  • Medium Logo placement on website, printed materials, and Map

  • Individual social media feature

  • On-site signage near one artwork or festival touchpoint

  • Inclusion in press release and promotional listings

  • Option to place postcard or brochure in info booth during event

Sign up

TIER 3 | You’re a cultural leader in the community

Presenting Sponsor

Financial Commitment: $1,500 - $2000+

Your sponsorship helped pay for multiple artists, some of the festival production and marketing costs.

Sponsorship Perks
Includes Everything, plus:

  • Prominent logo placement across all festival materials

  • Naming recognition tied to a featured artwork or festival element. “this work brought to you by _____”

  • Opportunity to include a special offer on the scavenger hunt map (Example: “Show this map for 10% off”)

  • Option to place postcard or brochure in info booth during event

    • Verbal recognition at the kickoff event

    • VIP Tour of installations by curators

Sign up

Fun Sized is designed to engage a broad and diverse audience, including:

  • Local residents and families

  • Downtown shoppers and diners

  • Arts-engaged audiences

  • Visitors to Northampton from the Pioneer Valley and beyond


Audience profile:

  • All ages (family-friendly and walkable)

  • Locally minded, community-oriented

  • Interested in arts, culture, food, and small businesses

AUDIENCE DEMOGRAPHICS

  • Artist stipends and materials

  • Festival maps, signage, and wayfinding

  • Marketing and promotion

  • A free, public kickoff celebration

  • Bright Matter Studio is also contributing financial and in-kind support to ensure the festival’s success.

*See Sponsorship Deck for full breakdown of festival costs.

BUDGET / INVESTMENT

  • High-visibility exposure throughout October

  • Press visibility in print and radio spots

  • Positive brand alignment with creativity, community, and local culture

  • Increased foot traffic and customer engagement

  • Recognition as a supporter of public art and downtown vitality

BENEFITS FOR SPONSORS

Bright Matter Studio is a multidisciplinary art and consulting studio based in Northampton, Massachusetts. Led by artist duo Kim Carlino and Michael Crigler, the studio creates site-specific murals, installations, and public art projects that connect people to place through color, form, and thoughtful storytelling.

Bright Matter Studio

Fun Sized is Presented by:

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